Meet JB. It stands for Just Business.
JB is Vertana's AI business agent. It takes the marketing and operations off your plate, so you can get back to the work you love.
Get the Free 3-Fix Checkup: up to 3 fixes for your Google listing and website.
Free 3-Fix Checkup. Written fixes, nothing to install.
JB
iMessage · Today 9:41 AM
You: Any new leads today?
JB: Two came in. Maria found you on Google and wants a massage on Saturday, and Dan asked about prices. I drafted a reply to each.
You: Looks good, send both.
JB: Both are sent. I'll tell you when they write back.
What does a business agent do?
A business agent handles the work around the work. That means the marketing that brings customers in and the operations that keep each job moving. JB does both every month, and nothing reaches a customer until you approve it.
Marketing
Getting found on Google and in AI answers, and turning that into customers.
JB fixes the pages and details that help people find you and call you. New sites and booking systems are quoted after a call.
Your site is checked and improved every month, so you show up when people search for what you do.
Hours, photos, services, and categories get checked every week and fixed when they drift.
JB checks what ChatGPT and other AI tools say about you and fixes what is wrong or missing, so they have something true to quote.
Review replies are drafted for your OK, and your customers get a simple link to leave one.
Operations
Keeping new customers moving from the first message to a paid job.
Every plan includes a custom MCP, a secure connection that lets JB work with the apps you already run, like your calendar, inbox, booking, and payments. You can also ask about your business from Claude or ChatGPT.
When someone reaches out, JB tells you who they are, what they want, and where they found you.
Emails and follow-ups, drafted
Replies, follow-ups, and quote requests arrive as drafts. You reply "send it" or tell JB what to change.
JB reminds you about the unsigned agreement, the missing form, or the invoice nobody followed up on.
A front desk on your own site can book the appointment, collect intake, get the agreement signed, and take payment.
Ask how many jobs came from Google this month or which leads are still waiting on you, and JB answers.
When the work crosses several tools, Vertana builds the automations and JB keeps them working.
JB is not a receptionist, and Vertana does not answer phones. When something needs more than a message, you talk with Jon.
JB connects to the apps you already use.
Every plan includes a custom MCP, built around the tools your business runs on, so JB can read and act where your work already lives.
- Gmail
- Google Calendar
- Google Business Profile
- Microsoft 365
- QuickBooks
- Stripe
- Dropbox
- Zoom
- Clio
- Asana
Using something else? Ask Jon on the call.
Conduit Law
Conduit Law saw about 9x more organic search clicks in seven months, from December 2025 to July 2026, measured in Google Search Console (web, all countries).
Andersen Sports Massage
Andersen Sports Massage in California came to Jon with open spots on its calendar. Jon took over the website, and four weeks after the new site went live, the calendar was booked solid.
How it works
Three steps. The first one is free.
01
Type your website or business name.
JB only uses what anyone can see: your site, your Google listing, and Google search. No logins, no Search Console, nothing to install.
02
Get up to 3 written fixes, free.
The first fix shows on screen. You can copy it today. Jon will walk through the rest with you on the 15-minute call.
03
Jon makes one fix live, free.
Book 15 minutes. He puts one fix live with you. That needs access to make the change. If you want Vertana to keep going, plans start at $500/month, month to month.
What you get
Fix 1 on screen. Fixes 2 and 3 by text.
The Free 3-Fix Checkup reads your website and Google listing the way a customer would. The first fix shows on screen, written out so you can make the change today. Text JB on iMessage and the next two arrive in your Messages.
Fix 1
Your Saturday hours don't match.
Your website says you're closed on Saturday, but your Google listing says you're open 9 to 1. When the two disagree, customers don't know which to trust. Put the same hours in both places: "Open Saturday, 9 AM to 1 PM."
JB
iMessage · Today 9:41 AM
You: Hi JB, I saw fix 1 for Saturday Studio. Please text me fixes 2 and 3. (ref AB12)
JB: Fix 2: Your homepage title doesn't say what you do or where. Try "Sports Massage in Aurora | Saturday Studio."
JB: Fix 3: Your Google listing has only four photos. Add the treatment room and your front door, so new clients know what to expect and where to go.
How it grows.
Start free: Jon makes your first fix live on a 15-minute call. If you like how that feels, JB keeps going every month.
Start here
Plans start at $500/month
Month to month.
JB keeps you found on Google and in AI answers, looks after your listing, reviews, and site, and connects to the apps you already use through a custom MCP.
Apple Pay, card, or bank
Add when you’re ready
Growth · $1,500/mo
Everything in the entry plan, plus more pages, links, and posts each month to grow faster.
Google Ads at $2,500/mo
Everything above, plus Google Ads, with ad spend paid directly to Google.
Month to month. Bigger builds, like a new website or a booking system, are quoted. Jon can give you exact numbers for your business on the call.
Book 15 min with JonQuestions
Before you start the check.
Do I need Google Search Console or Analytics?
No. JB only uses what anyone can see on Google and your website. Nothing to install, and no logins. Later, if you want, Jon can walk you through Google's free tools on a call. Your plan works without them.
Is this a free tool I have to run myself?
No. The Free 3-Fix Checkup is a written list of up to 3 fixes, not software to learn. Jon makes one fix live with you on a 15-minute call, and that needs access. After that, Vertana is a done-for-you service. Plans start at $500/month.
What happens on the 15-minute call?
Jon looks at the fixes JB found and makes one of them live with you, free, if you give him access. If you want help every month, he will tell you the exact plan for your business. You can also start from the pay buttons on this page.
What do the monthly plans include?
From $500/month, month to month: your Google listing checked every week, review replies drafted for your OK, site fixes done for you, a check on what AI tools say about you, and a monthly note on calls from Google, and a custom MCP that connects JB to the apps you already use. You can text JB on iMessage about any customer. Bigger builds, like a new website, are quoted.
Is there a long contract?
No. Plans are month to month.
Will you post or email my customers without asking?
No. Nothing goes out without your OK. JB drafts. You approve.
Do you only work in Denver?
Vertana is based in Denver and serves the Denver metro. If you run an owner-operated business outside that area, book 15 minutes and Jon will tell you if we can help.
Who is JB?
JB is the AI business agent from Vertana, not a person. It handles marketing and operations work for your business over iMessage, and it finds the free written fixes from public information. Jon Mahler runs Vertana and is the person you talk with when you need one. You can book 15 minutes with him, call 888-618-GROW, or text JB on iMessage at jb@vertana.ai.
I run a law firm. Is this for me?
Yes, for small and solo firms. Every message, review reply, and page goes out only after an attorney at your firm OKs it. We never promise case results. See the law-firm offer.
I’m Jon. I built JB to handle the everyday business of getting found and keeping up with customers. When you need a person, you’ll talk with me.
Book 15 min with JonSee up to 3 fixes.
Type your business name or website. It takes about a minute. No logins.
Show me up to 3 fixesWould you rather just talk? Book 15 min with Jon.